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Top 5 Branded Viral Videos of the Week Ending December 15, 2012

We often get asked what type of Viral Video creative works best for a brand. One of our popular answers is taking an emotional approach by storytelling. Earlier this year, we penned a story about the...

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Top 5 Non-Branded Viral Videos of 2012

2012 is officially gone, but man, what a year! If I had to boil it down to the one thing we learned, it's that video content is still the undisputed king of the Internet and it is here to stay - like...

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Top 5 Branded Viral Videos of 2012

2012 was a big year for Branded Viral Videos with $3.1 billion spent on online video advertising in 2012. I would like to present you the Top 5 Branded Viral Videos of 2012. The list is in no formal...

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The 'Viral' in Viral Video Doesn't Mean What You Think

Sponsored Post: This post is part of a series about the sponsors of 50 on Fire and is sponsored by ViralGains. Think of a "viral video" and what comes to mind is probably a YouTube clip like "Gangnam...

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Viral Marketing: Harnessing the Power of Social Sharing

  Are you up to par with the latest marketing trends? Have you taken advantage of our fixation with technology to benefit your brand organically? Through the access of endless portable technologies...

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'Explain Like I’m Five'– YouTube Introduces New Series Via Reddit

Reddit recently unveiled a new series in which they explain concepts to actual five-year-olds, in a manner much like the original sub-reddit, where simple layman-friendly answers are given to...

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Changing the Landscape of the $1.5 Billion Food Marketing Industry

  I’m not sure which current epidemic is more concerning: muted kids attaching themselves to iPads, iTouches and other portable technologies as opposed to the dolls and teddy bears that were once...

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Business, Tech and Economic News Websites Remark on the Power of Going Viral

Prominent news websites like Business Insider and The Wall Street Journal have recently posted articles remarking on the power of going viral, a successful trend that is difficult to ignore. As the...

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Brands Prepare for April Fools with Online Video

With the first of April rapidly approaching, many marketers this past week have been launching online advertising videos promoting somewhat questionable new products. Brands have a history of using...

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Video Marketing Continues to Influence Consumers Over Ancient Advertising

A recent Whitepaper from the <a href="http://www.invodo.com/html/resources/whitepapers/">e-Tailing Group and Invodo</a> indicates that consumer video consumption has steadily increased...

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YouTube’s Dance Lifestyle Channel DS2DIO Launches Video ‘A Dance to the Music...

To celebrate Earth Day, YouTube’s Dance Lifestyle Channel DS2DIO (pronounced D-studio) has launched 'A Dance to the Music of the Earth' video featuring actual sounds of our planet and elegant...

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Why Are We More Receptive to Online Video Ads Than TV Ads?

Recently, EMarketer released new statistics on digital video usage and our receptiveness to online video ads. It shows that on average, people streaming video watch ads for 20 seconds with an average...

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Video Continues to Push Digital Advertising Forward

Companies are making big moves because they’re noticing how prevalent watching programs on devices like mobile phones and tablets has become. With an estimated growth of more than $4 billion by the...

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Online Video Continues to Boom, No Signs of Slowing

The Cisco Visual Networking Forecast calculated estimations for the next 4 years determining new statistics predicting that half of our world’s population will be consistent Internet users by the year...

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Survey Says: To Maximize Audience Engagement, Online Video is the Way to Go

As ad spending continues to shift to online video campaigns worldwide, the question that comes to mind is why?  A recent survey completed by 770 global marketers from Be On, a new AOL-branded content...

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